“At each milestone, you do have to sit down and reevaluate your finances, instead of just doing it
and hoping it works out. You’ll be so much more successful if you have a plan in place for each milestone.” - Sunny Wishart
There’s no question that taking care of your finances can feel overwhelming, stressful… or even a little scary.
The truth is that the average person doesn’t have many options when it comes to high-quality financial advice. My guest, Sunny Wishart, founded A La Carte Financial to help individuals and families who are seeking clarity, organization, and education in their financial life. Sunny helps her clients dig into the nitty-gritty of their finances. Your finances should be organized with a purpose — and every element should be working toward a clear goal! When dealing with financial clients, Sunny draws on her background as a former music teacher to mentor them through the fundamentals of finance. She really makes financial education feel comfortable and achievable, so I know that you’ll get a lot out of this episode! In this conversation, you’ll learn valuable tips to help you budget strategically and streamline your finances. We discuss corporate exits, pandemic spending, finance bootcamps, and more. Listen now! In this episode, you’ll discover:
About Sunny Wishart: Sunny is Certified Financial Planner and the president and founder of A la Carte Financial. As a fee-based financial planner she prioritizes unbiased, objective financial advice and holds honesty and integrity as a defining value. Her background includes personal banking, business management, and financial planning. Highlights:
Links: Sunny Wishart https://www.alacartefinancial.ca https://ca.linkedin.com/in/sunnygalbraith https://www.facebook.com/AlaCarteFinancial Twitter: @AlaCarteFinance Work with me: http://www.deeboswellbuck.com Stay Connected https://www.linkedin.com/in/dee-boswell-buck https://www.instagram.com/deeboswell_buck https://www.twitter.com/deeboswellbuck https://www.facebook.com/deeboswellbuck https://www.pinterest.ca/DeeBoswellBuck
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“Although there could be a lot of different people doing the exact same thing as you...what makes your business different is truly you and how you show up and how you connect with people.” —Nathalie Amlani
Every business is unique, and every picture tells a story. Showing up consistently online is a huge part of connecting with your audience, but how you show up makes all the difference.
Nathalie Amlani is a personal branding strategist and the founder of Pictonat Photography in Toronto. In addition to family photography, she serves women in business by bringing their brand to life through visual storytelling. In this episode of Strategize Your Business Online, she shares her top tips to utilize brand photography and your visual story in every element of your business, from connecting with your audience to developing your long-term vision. She also shares her story. How she relied on the business community to refine her process and purpose in the early days... Why, rather than pivoting completely, she crafted a ‘plan B’ during the pandemic by accelerating her goals, designing an online course to create a hands-off revenue stream... As well as launching a virtual brand summit, sharing her story in a book chapter, and starting a podcast! Nathalie’s business journey helped to grow and strengthen her network and community, and position her as a thought leader in creating brand strategy. To grow your business using your visual brand story, listen to the episode! In this episode, you’ll discover:
Did you love this episode? I would love it if you would leave me a rating and review! Highlights: 02:05 Welcome, Nathalie! 06:14 Social proof: Trust & testimonials 08:03 Pricing & free time 09:08 What makes Pictonat Photography different? 13:01 Telling your story: Planning 14:21 Pivoting in the pandemic 18:48 Showing up consistently online 20:55 Brand vibe: Foundation, timing & journey 23:15 Studio space 24:50 Connect with Nathalie! 26:23 Opportunities on different social platforms 28:26 Working with Nathalie: Comfort & confidence 30:17 Brand Builder & subscription service Links: Pictonat: www.pictonat.com Brand Builder: www.pictonat.com/personalbranding-minisession Instagram: www.instagram.com/pictonatphoto LinkedIn: www.linkedin.com/in/nathalie-amlani Focal Tangent: www.pictonat.com/focal-tangent-podcast Work with me: http://www.deeboswellbuck.com Stay Connected https://www.linkedin.com/in/dee-boswell-buck https://www.instagram.com/deeboswell_buck https://www.twitter.com/deeboswellbuck https://www.facebook.com/deeboswellbuck https://www.pinterest.ca/DeeBoswellBuck
“Social media is a fantastic way to grow your reach and to get new eyes on your business. But there is also so much happening on the various platforms in terms of how it's being used that can steal your time and steal your job.” —Dee Boswell-Buck
Digital marketing has changed considerably in the past 10 years. Love it or hate it, social media is an essential foundation to create a strong online presence.
As a truly effective marketing tool, your social media must be strategically aligned with your short and long-term goals — whether that’s launching a new offer or growing your network via your email list — in order to reach and engage with your audience. But that’s easier said than done if you’re not in a position to hire a digital marketing specialist! Aside from creating, scheduling and analyzing content, keeping up with all of your communications across multiple platforms can be overwhelming. This is why I hear so many entrepreneurs complaining that social media is stealing time they can’t afford to lose: Lost time leads to lost revenue and can affect your health and relationships. Social media can be a time-suck… but it doesn’t have to be! In this episode of Strategize Your Business Online, I share 4 tactics to rescue your time on social media, so you can get back to concentrating on working in your business rather than on it. It’s time to prioritize your time: Press play to stop social media from being a time-suck on your business! In this episode, you’ll discover:
I hope you find this episode engaging, and that you’ll give me a rating and review if you do! (I promise it won’t take too much time)! Highlights:
Links: Work with me: http://www.deeboswellbuck.com Stay Connected https://www.linkedin.com/in/dee-boswell-buck https://www.instagram.com/deeboswell_buck https://www.twitter.com/deeboswellbuck https://www.facebook.com/deeboswellbuck EPISODE 34: How Letting Go And Trusting More Can Help You To Scale And Grow Your Business12/10/2021
“You can't build your empire with just yourself, it's not possible. You will either burn yourself out or you'll lose…hone in on the specialty and the unique qualities and services that you provide your clients. That's your focus. That's why you built your business.” —Melissa Haddad
Sometimes you have to take a step back so you can move forward.
In order to scale and grow, there’s only so far you can carry every aspect of the business before you need to outsource help. Letting go is hard. Control. Finances. Habits. But just like the leap of faith you took with the first step on this journey, you’ll know when it’s time to let go — to trust yourself, the process, and others to care for your business. If you’re not able to hire full-time help, outsourcing to a Virtual Assistant (VA), who will work remotely on your business for as many hours as you need or can afford, is the first step to hiring an in-house employee. VAs can be highly specialized or provide general support. By trusting your VA to do some of the tasks you can afford to let go of or can’t afford to take time to learn to do, this means you can truly focus on working in your business rather than on it. Melissa Haddad is the founder and owner of Efficient Business Solutions, which provides VA services and end-to-end business support for entrepreneurs. She joins me on this episode of Strategize Your Business Online to share how, when and why you should hire a VA to help you build your vision and the life you want. In this episode, you’ll discover:
Feel free to share this podcast with someone who might find value in it, and leave me a rating and review! Highlights:
Links: www.efficientbusinesssolutions.ca www.linkedin.com/in/melissahaddad www.instagram.com/efficientbusinesssolutions Work with me: http://www.deeboswellbuck.com Stay Connected https://www.linkedin.com/in/dee-boswell-buck https://www.instagram.com/deeboswell_buck https://www.twitter.com/deeboswellbuck https://www.facebook.com/deeboswellbuck https://www.pinterest.ca/DeeBoswellBuck
“Your website is your number one marketing tool… That does not mean that you need a $10,000 website, but you absolutely need an effective website in order to be properly representing your brand in the market.”
—Rachel Di
When 70-80% of consumers are checking you out online before buying, and making a decision in seconds, you need to make sure your website is secure, easy to navigate, and clearly conveys why your offer is the solution to your clients’ pain points.
If your website isn’t healthy and effective in its messaging — it’s not making money. Which means it’s time to invest in maintaining, optimizing and marketing your website! Could you do this yourself? Absolutely. But unless this is your area of expertise, it will take time. It’s sadly the case that women-led businesses are underfunded and unsupported, often run by women who also do the majority of work at home. Rachel Di is the owner of women-led web design company Geek Unicorn, which helps to serve and scale women-led businesses so that you don’t have to take time (that you don’t have!) to learn what you don’t know! Whatever your budget, Geek Unicorn has you covered with web design packages, training and a DIY resource library. Rachel joins me on this episode to share her story AND the essential ingredients you need for a winning website formula... In this episode, you’ll discover:
If you found value in this episode, subscribe to Strategize Your Business Online and consider leaving me a review! Highlights:
Links: https://geekunicorn.com www.instagram.com/geek__unicorn www.youtube.com/channel/UCb0eltuLd-20gqtE64vqTBg Work with me: http://www.deeboswellbuck.com Stay Connected https://www.linkedin.com/in/dee-boswell-buck https://www.instagram.com/deeboswell_buck https://www.twitter.com/deeboswellbuck https://www.facebook.com/deeboswellbuck https://www.pinterest.ca/DeeBoswellBuck |
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