Have you switched over Instagram for Business? If you are a start-up or small business I strongly suggest you do. As a business you can choose how your customers can contact you: call, text, directions. Instagram shows businesses information and who their followers are and with posts do better than others. Only through your mobile app though.
I switched my account over 2 days ago and thought I would use this post to show you the cool information that I received about my audience. 
The percentage of women vs men. The average times my followers are on Instagram on a typical day.
The age range of women and men followers for my account.
Top countries where my followers are.
Top cities where my followers are.
From these insights I have learned that I should start targeting my audience at 25 to 34. I was targeting 35 to 44. Also I am happy to learn that I am growing my Toronto and GTA following.
Have you made the switch to an Instagram Business account? What ars your thoughts on their Insights reporting. Go ahead and comment. 
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