WHY BLOGGING IS GOOD FOR BUSINESS

Did you know that Blogging is by far one of the key tools that businesses have to engage with customers? If you need a bit of convincing, here are 6 reasons why your business should be blogging.

1. Blogging is an easy way to connect and share timely information with customers. Your blog allows you to share information about services or products that you are providing. It gives you the opportunity to have you on your business shine.​
2. 60% of businesses that blog acquire more customers. Blogging is where your online marketing starts.
3. You can then share your blog's content to Twitter, Facebook, Instagram, newsletters etc.
4. You can share your expertise within your posts allowing you to position yourself as a leader and expert.
5. ​​A blog encourages interaction with your online audience.
6. ​A blog creates free PR and can open up opportunities to be interviewed as an expert.