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How To Boost Your Website's SEO

3/8/2022

1 Comment

 
Small business SEO tips, Toronto, Website SEO
“If you build it, they will come.” Remember that famous line from Field of Dreams? Inspirational? Yes, but it’s not always that easy. Sure, you can build a website, but that doesn’t guarantee people will flock to it.

A big part of getting traffic to your site is getting it ranked on Google via SEO (Search Engine Optimization) but if you’re not ranking as high as you’d like you’re going to need a boost. 

Here are three tips to help you rank higher.

Audit your SEO
An audit will help you see what’s working and what isn’t. I recommend an SEO audit tool, like Ubersuggest….these tools will score your website and offer recommendations to get your website to peak performance. 

Prioritize proofreading
Spelling errors, typos, and poor grammar reflect poorly on your brand and affect your credibility, so invest in someone who will ensure your copy is error-free. Alternatively, you can use an online writing assistant. I’m a fan of Grammarly, which uses AI to review spelling, grammar, punctuation tone, etc. Fun fact, I used it while writing this post.😎

Utilize visuals
According to marketing firm MDG, “articles with relevant images get 94% more views, on average, compared to articles without images.” That's huge, so go ahead and maximize images whenever possible! Plus they’re searchable on Google, so use them to increase your chances of coming up in searches. 
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Are you interested in improving your website's SEO? We can help you with this.

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Dee Boswell-Buck is a certified digital marketing strategist and the founder of Boswell-Buck Creative Consulting. BBCC provides full-service social media management, PPC / Google Advertising, Social Media  / Facebook Ads, SEO (Search Engine Optimization) , Web Design, Online Audits.
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  • HOME
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