Finding your ideal customer for your business does not have to be a stressful process. I have found creating a systematic and efficient process allows me to find higher quality leads of more value to my business more often.
Who To Follow
If you are a B2B business, LinkedIn is the perfect social media platform to be on. Gone are the days of this being just a job posting and seeking tool.
I use LinkedIn to connect with individuals who may be more likely to require my services, or refer me to those who do. Do you just follow and connect with those just for the sake of doing so? You can be more intentional on LinkedIn