Scheduling Posts On Social Media

Often I hear from business owners that the struggle is real when it comes to showing up on social media. Some of the concerns that have been shared:⠀

• struggling with topics to post⠀
• their followers are not clear on what their business is about⠀
• they struggle being present on their platforms⠀

One of the best ways to overcome these challenges is to use a scheduling tool to plan your content ahead of time. There are some great scheduling tools that begin with a free plan or very low costs.

• ​If you are on more than one platform, some of them allow you to plan and schedule on all.⠀
• ⠀Some help you to choose the right hashtags
• They share with you important data... How many likes, clicks to your website, you can link it to your Google Analytics. ⠀

Tips to schedule:⠀

• ⠀List out your business goals, dates and your client avatar ⠀
• ⠀Pick a couple of hours once per week or bi-weekly⠀
• ⠀Decide how often you want to show up online per week (I like to shoot for a minimum of 5x per week per platform)⠀
• ⠀Write down your reasons why you want to use social media. Carry that paper around. Memorize it. This will keep you in check so you keep your eyes on the prize. ⠀
• ⠀Have a strategy. What will you share about your business. Will there be some behind the scenes content? Video? Education?⠀
• ⠀Decide which posts will include call to actions ⠀

Using scheduling tools and taking the time to schedule to post will enable you to be intentional. This leads to the right people following you. More visitors to your website and more leads! ⠀
Remove the overwhelm of getting in front of your prospects online!

Are you scheduling your social media? Have a question? Share in the comments!