3 Signs You're Ready For A Fractional CMO

 It’s no secret, that all businesses need marketing.

But for some, it doesn’t make sense to have a full-time in-house marketing department.

And this is where fractional marketing comes in.

Fractional marketing is an alternative to having an in-house marketing team. Instead, you can hire a chief marketing officer (CMO) on a contract basis to meet your marketing needs.

Here are three signs that this is the right decision for you if:

1️⃣ You’ve Got Financial Constraints

As I touched on before, there might not be room in the budget to take on a full-time in-house marketing department. However, there is enough to hire someone on a contract and as-needed basis.

2️⃣ You Need A Marketing Strategy

Just as you needed a business plan when you launched your business, you also need a marketing strategy. A chief marketing officer can craft a customized strategy for your business covering your social media and advertising needs.

3️⃣ You have Short-Term Needs

This could include marketing needed for short-term projects like a special event or campaign.


​If any of these resonate with you, we can help!

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