1. Focus on the social media networks where your target audience spends time.
2. Share relevant and valuable content. 3. Post interesting visual content. 4. Build relationships online with others in your industry. 5. Hire me - a Dedicated Social Media Manager... #ShamelessPlug #ImOnInstagram
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When I read this quote I am reminded of why I decided to go back to school at the age of 43 and become social media certified.
I have always been a serial entrepreneur. All of my ventures have always been successful... after months of spending too much money or taking too long to start due to a lack of information. My businesses would take unnecessary time and energy because I was running into road blocks. It left me and my husband feeling neglected. Now we have our daughter LB and it was time that this entrepreneur work smarter... Not harder. The 80 / 20 Rule is a successful strategy in the world of social media. 20% of your content is used to promote your brand, and 80% should be used for interesting content that engages your audience. People use social media to be social, so they are not interested in being annoyed and bombarded by pitchy online sales. Use your platform to build a relationship between you and your audience.
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